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How To Make Travel TV Differently, How To Make It Better
Travel television has the ability to transport viewers to exotic and fascinating destinations around the world, giving them a glimpse into the diverse cultures and landscapes that make up our planet. But creating compelling travel television is no easy task. It takes a team of dedicated professionals who are skilled in both storytelling and production, as well as a deep understanding of the destination and its culture.
One of the key challenges of making travel television is balancing the needs of the destination and the companies that support it, with the interests and desires of global viewers. Destinations and companies often have their own goals and agendas, such as promoting tourism or highlighting a specific attraction. These goals must be carefully considered and incorporated into the narrative of the show, without losing sight of what will be interesting and engaging to viewers.
Another important aspect of creating compelling travel television is paying attention to respecting local culture and the environment. As outsiders visiting a new place, it is essential to approach the destination with sensitivity and an open mind. This means being mindful of local customs and traditions, and avoiding any actions that could be seen as offensive or disrespectful. It also means being conscious of the impact that filming and production can have on the environment, and taking steps to minimize any negative effects.
It’s All About Storytelling
Travel television in its most basic and most elevated form is about storytelling. The key is to find authentic characters who are passionate about their culture, and want to share their lives and experiences in a way that is engaging and relatable to viewers.
The team behind the show must be able to craft a compelling narrative that will draw viewers in and keep them engaged. This means choosing the right locations, capturing stunning visuals, and incorporating interesting facts and information about the destination. It also means having a host or narrator who is engaging and relatable, and who can provide insight and context to the destination being explored.
It’s About Showing Up
Producing television is a complex and challenging process that involves a wide range of skills and expertise. From research and on-the-ground work, to production and storytelling, there are many factors that go into creating compelling television that brings a destination to life and inspires global viewers to want to visit.
One of the key elements of producing travel television is research. This involves not only gathering information about the destination itself, but also gaining a deep understanding of the culture, history, and traditions of the place. This research is essential in order to accurately and respectfully portray the destination in the show, and to provide viewers with valuable and interesting information.
In addition to research, producing travel television also requires on-the-ground work. This means spending time in the destination, exploring the various locations, and meeting the people who live there. This allows the production team to get a feel for the place and to gather the necessary footage and information for the show. It also allows for the development of authentic and relatable characters who can help to bring the destination to life on screen.
Once the research and on-the-ground work is complete, the next step is to use production skills and experience to craft the stories and visuals that will be featured in the show. This involves choosing the right locations, capturing stunning visuals, and incorporating interesting facts and information about the destination. It also means having a host or narrator who is engaging and relatable, and who can provide insight and context to the destination being explored.
Producing travel television is a contact sport that requires a wide range of skills and expertise. From research and on-the-ground work, to production and storytelling, it takes a dedicated team of professionals to craft stories that bring a destination to life and inspire global viewers to want to visit.
It’s About Inspiring Travel
Overall, creating compelling travel television is a delicate balancing act that requires a deep understanding of the destination, the ability to craft a compelling narrative, and a commitment to respecting local culture and the environment. By considering these factors, it is possible to create travel television that is both informative and entertaining, and that will inspire viewers to explore the world around them.
We know we’re successful because our millions of fans on social media, traditional broadcast channels, Amazon Prime Video and Roku keep sharing their stories with us after they visit the places and work with companies that we’ve featured in our series and short-form programming.